Following the college season has never been easier, as several new ultimate accounts have popped up this season.
May 21, 2026 by Alex Rubin in Opinion, Profile
Following the USA Ultimate college season has never been easier. While we at Ultiworld do our best to engage fans with video, written, podcast, and social media content, several others in the community have stepped up and began creating content online following the contours of the college season. With easy-to-follow graphics, quick production following tournaments, and some fun memes, it is a great time to be a social media user in the ultimate community.
“I felt like outside of Ultiworld, there’s just not a lot of coverage,” Pat Driscoll of Stall 10 Productions said. Driscoll is one of many content creators spending their own time and energy building storylines and generating a mass of content that the ultimate community has never seen before. As the season rises to a crescendo at Nationals later this month, fans will be paying even closer attention to media coverage of the sport’s biggest moments, and there is more coverage than ever before.
The Players
Driscoll’s @stall10productions is among the most polished of the ultimate accounts on Instagram. His page posts tournament predictions, graphics indicating tournament winners, historical infographics, and other projects such as this incredible schedule visualizer. Driscoll is a graphic designer by trade who has experience running the Instagram accounts for Illinois Rise, where he played, and Southern Illinois-Edwardsville SIEGE, where he coached. After moving to Chicago, he realized that he could have a bigger impact with a division-wide account rather than one focused on a single team. “I felt like those audiences were just so limited geographically and my skill set could be amplified to a nationwide audience,” Driscoll said. “It’s been in the back of my mind. This winter, I finally had the time to really commit and invest to building something like Stall 10.”
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Driscoll and Stall 10 have collaborated at times with @collegeultihub, an account run by an active D-I men’s player on a Regionals-level team. This account similarly posts graphics with tournament results, and also makes its own power rankings and creative posts inspired by the kind of content bigger media organizations make for more established sports. His account started in the fall this school year. “I mostly just wanted to start the account because I wanted to share the creation,” the account runner shared, opting to remain anonymous. “I noticed that no one else was doing it, which I think is funny, because now, there’s multiple accounts sharing about ultimate frisbee.”
Since @collegeultihub focuses solely on the D-I division, a recent alum from a Men’s D-III Nationals team made @collegeultihut to showcase the D-III division. While collegeultihut does post some serious content like tournament results, the account is also quite playful and posts several humorous lists alongside amusing memes. “I remember seeing collegeultihub and Stall10Productions,” the account runner said, “and I thought it would be fun – I could do a little bit of a half parody, where I can do what they do for D-III. I looked at what they were posting for D-III and it’s very clear they were not familiar with the space, or not as familiar as I was.”
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Over on YouTube, Vonterio Duncan runs @ulti_von, which also has an Instagram account. Duncan started playing in college about a decade ago at the University of South Florida and now coaches the college men’s team Kent State Klockwork. He has a background making gaming videos, but found that more of his life began revolving around ultimate. “I played ultimate,” Duncan said. “At that point I’m, coaching ultimate…it got to a point where I was like, ‘I’m doing everything ultimate frisbee related. Why don’t I just try making ultimate frisbee YouTube?’”
Duncan’s account started in January 2025 and he gave himself a few months to see if he could take off with a backup plan to go back to gaming if needed. “Obviously it’s kind of blown up since then,” Duncan admits. “I’ve just been diving full on into it, just trying to do more and more, put out more content out there for the frisbee community.”
Duncan likes making content about the rules of ultimate, because there is not much out there like it. His reaction videos, where he will record his live reaction to a viral clip or incredible highlight are unique, too. While a common style in the gaming world, there is nothing like them in ultimate.
Kai Creed is perhaps the best known individual making content online about himself. Creed’s YouTube and Instagram following have grown exponentially in the last year or so. A D-I ultimate player who spent the last two seasons chronicling his play for the Davenport Panthers, Creed is a D-line starter for the Indianapolis AlleyCats and has played with the VC SuperTeam and U20 Team Canada.
Creed’s early content focused on his series documenting his journey to becoming the best ultimate player in the world (a series now at 405 days and counting). Other common threads include “normalize bringing a frisbee everywhere,” where he films himself throwing in various locations including his college campus, while on vacation, or at road stops on his many frisbee roadtrips. Creed also shares highlight packages from international trips for ultimate and interactive content with players from the various teams and tournaments he has been a part of.
James Madison alum Will Anderson runs @Willie015, which focuses on the D-I men’s division and offers tournament recaps as well as season long previews and awards coverage. While they run separate accounts, Anderson has connected and at times partnered with Stall 10’s Driscoll.
These accounts all popping up or popping off at this time follows a bigger trend in ultimate, with lots of new media surfacing over the last few seasons. The UFO on Substack and Instagram covers the UFA as a newsletter and podcast production. Garrett Bush Productions has amassed thousands of followers on Instagram for his high-definition highlight reels mostly following Bay Area teams and players. Focusing on youth ultimate, hsultimatecoverage and ultiguyx have recently begun posting tournament previews, game results, power rankings, and player profiles. Rowan McDonnell’s Excel Ultimate produces very strong educational content about ultimate tactics, training, and skills. Several other accounts produce similar content such as Sydney Sunder’s Eric Deng, Clapham’s Connor McHale’s Advanced Ultimate Coaching, Boston Glory’s Tobe Decraene, Philadelphia-area trainer Brian Nevison, and Justin Shelby’s Tobu Fitness.
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It would be impossible to list every single ultimate account online1. There are plenty of successful accounts not mentioned in the list above, because doing so would more than double the word count of this article. The proliferation of ultimate content just in the last year or so is truly a boon to the sport that makes following ultimate across different levels, different countries, and different systems easier and more connected.
“It’s insane, from when I started, which was not even that long ago, making ultimate frisbee content,” Creed said. “If I scrolled for like, an hour, I’d have one [reel]. And now I will look at my phone and I’ll have non-stop frisbee for five minutes.”
The Process
It is one thing to start an account, but to gain a foothold, the content posted needs to be worth looking at. Figuring out what to post and how to make relatable content is a whole process that the various creators needed to sort through as they created their accounts and made a name for themselves online.
Driscoll goes back to his original goals when starting the account. “Growing the sport is goal number one,” Driscoll said, “and I think goal number two would be amplifying the cool things that people are doing.” Finding those cool things has never been easier, and Driscoll is now one of several people highlighting them.
Duncan’s niche makes his videos stand out among the other content creators. “I didn’t want to be the classic tutorial guy,” Duncan said, commenting on the existing ultimate-related YouTube content. “So I basically just said, I just want to take my personality that I was already doing for games, but just apply it to ultimate frisbee.” Duncan made a name for himself hyping up big ultimate plays. While he has more educational content and some personal content about his own development as a player, his most unique contribution is his signature reaction videos. His videos can be very labor-intensive to edit, stitching together videos of himself with clips of recorded games or highlight reels.
Depending on the work involved, the content creation process can vary account-to-account. Some accounts, like collegeultihut, can throw together a decent graphic in under half an hour and get it posted right away. Others, like Duncan, need to spend more time editing video or building more complex graphics, which can take a lot longer.
“I usually like to take a day to do each part of the content,” Duncan explains. “That way I don’t get too burnt out. One day I like to specifically work on the title and the thumbnail of the video, and then a different day, I’ll focus on just writing the script, and the next day, I’ll focus on just recording the video. And then whatever day is leading up to that, either collect more clips, if needed, if I don’t have them yet, or I actually start editing the video. So usually, if I sit down and grind it out the whole time, it probably takes me about a week to, from beginning to end, create a video.”
As for ideation, many of the account holders mentioned spending time looking at similar accounts posting for other sports and translating what they could to ultimate. “I’ve always played sports,” collegeultihub said. “I’ve always been invested in a lot of sports. So I like to take a lot of inspiration from other creators. I’ll go and look at other accounts and see how they post and what ideas they have.” With the way Instagram and YouTube algorithms work, many users see suggested content that is similar to what they’ve seen before. With this in mind, mimicking more popular sports accounts might be a successful strategy to help ultimate get more mainstream viewers and accomplish many account runners’ goals of growing the sport.
The medium matters for the process, too. Before becoming a writer for Ultiworld, Calvin Ciorba made his name in the ultimate industry by running the @discmemes account. After five years of running the account in the 2010s and making over a thousand memes, Ciorba sold the account that acted as something of a forerunner to the current batch. Had he continued his work, it likely would need to change in the current online context.
“It’s a completely different thing too now, because I ran the account before Tiktok was really a thing,” Ciorba said. “So now that Instagram is pushing to be like Tiktok, where reels can just blow up really easily. And it’s just a completely different app now. I think I would run it completely differently now if I still did it, because reels can just be organically seen by so many people, compared to regular posts back in the day. So I think it’s a good time to run an Instagram account.”
Ciorba might not be in this particular business anymore, but his influence is still felt across the accounts today and throughout the nascent ultimate creator community. “Shout out to Calvin Ciorba,” Driscoll added. “We were teammates on YCC. He’s another big inspiration to me. Starting as Discmemes… he and I would talk about his growth strategies, and I’ve thought a lot about that, and Calvin’s journey as a content creator and a writer now, he’s a big inspiration.”
The Community
While not all of the current account runners were necessarily looking to work with the others when they started their accounts, their proliferation around the same time made some connections natural and beneficial to their work.
Driscoll’s Stall 10 collaborates the most, and did so from the inception. “When I decided to commit in January,” Driscoll recalls, “it started with reaching out to [Willie 015’s Anderson] because I felt like he had a really strong knowledge base…I pitched a couple ideas to him, modeled off of his YouTube content. He really liked it.”
While Driscoll and Anderson are particularly close, Driscoll also relied on others including Duncan and collegeultihub to help fill out prediction boards before major tournaments.
“I’m very pro- collaborating with as many people as possible,” Driscoll said. “Like, literally, the Collaborate function on Instagram, I think is so powerful. And I saw that they had strong audiences of their own. And so, you know, any opportunity for us to kind of lift all of each other up, I liked the content, specifically that Ulti_von and collegeultihub were putting out early in the college season. And so it just made sense to pair up with them.” Some of Driscoll’s posts have also collaborated with the Ultiworld accounts and some specific team accounts.
The affection for other accounts goes both ways. “We talk at least on a weekly basis, just about frisbee,” collegeultihub said, “which I think is probably the greatest part that’s come out of this account – just the fact that I can go and talk to whoever I want without a question. I’m very active when there’s tournaments. I was texting all these teams [after Regionals] to say congratulations on making it to Nationals.”
Driscoll was also able to bring on “guest pickers” for specific events. “As the season went on, there were more opportunities,” Driscoll said. “We brought on Akshat Rajan as a guest panelist for Easterns, collegeultihut for D3 Easterns, even Kai Creed for Huck Finn. Leveraging as many of these creators as possible to kind of create this interwoven community has been a big goal of mine.”
And it seems like everybody is happy for the opportunity to work together. “I’m kind of an introvert,” Duncan said, “so actually I haven’t reached out to anybody, just because I am so introverted, but people reach out to me and want to collab, and that’s just been such a blessing right there.”
Even if they are not specifically collaborating with others, the different account holders draw inspiration from each other and from the wider sports world.
Similar to Driscoll’s connection with Ciorba, Creed relied on a fellow Canadian when he launched his account. Inspired by what he saw from Tobe Decraene as an elite international athlete, and Christopher Chan’s accounts, Creed tried to learn from what was already successful. “Both were maybe around six or eight [thousand followers], and I remember thinking, ‘what do I have to do to get where they are?’” Creed said, “So I had a call with [Chan], and I talked about it a bit, and one of the biggest things that came out of that was just posting every day. So I made that my goal.” From there, he started seeing a little bit of growth – enough to also start getting some brand deals. And after collaborating with some of the bigger brands in the sport, his following began growing exponentially with goals to eventually reach one million followers and become the biggest ultimate account online.
The Reactions
Expanding from the somewhat insular community of creators, posting regularly on social media opens up opportunities to connect with the wider ultimate community. By and large, the reaction from the ultimate community has been positive, and for the creators, it can get overwhelming at times. “That’s probably just the greatest part of making this account,” collegeultihub said. “I didn’t think of the fact when I was making the account that I’d be connected and make all these connections with people across the country that play frisbee.”
Sometimes, interactions with fans can even help feed the content creation cycle. “I get ideas from a friend or a follower DMs me,” collegeultihut said. “I spend so much time on the internet that I just see a meme, and I figure how I could translate this to D-III ultimate.”
All of the account holders need to allocate some of their time to responding to comments and direct messages, especially as their follower count increases or they post more interactive content. “At the start I would respond to every message,” Creed said. “And now it’s kind of impossible, because I’ll respond to two hours of messages every day or every two days, and I’ll respond to a bunch of messages, and then by the time I finish responding, like half of them have responded back. It’s an uphill battle.”
“I’m surprised just by how much volume of responses I get,” Driscoll said. “Having run individual team accounts for so long, there’s just only so much of an audience that you reach, or people that care. But when you’re talking about 200 plus college teams, people are going to feel some type of way, either positive or negative.”
“It’s fun to interact with a bunch of people from the D-III ultimate space,” collegeultihut said, “and I’ve been having fun seeing when a team like does well, when I predicted them not to do well, and they at me in their story, and they say, ‘You’re such an idiot.’ I always think that’s so funny. So that’s been fun, just like being able to feel a sense of community or grow the knowledge of D-III ultimate in a way that hadn’t really previously been touched.”
Though of course some negative comments do come in, the positive typically outweighs the bad. “There’s been people in the DMs who are a little ruffled feathers,” Driscoll admitted, “but I think that at the end of the day, that’s good for the brand, and it’s good that people are being engaged.”
“For every negative comment I see,” Creed said, “if I get a positive message…that, just makes my year. Like, I can’t explain it, the negative comments have no weight in comparison to that.”
Creed also has the unique quality of being both public about his identity online and very accessible at tournaments around the country and around the world. While other account holders remain anonymous or quieter about their role in the community, it seems like everybody in the community who is on Instagram knows who Creed is. “There’s probably one or two people from a tournament that come up to me, like, ‘Yo, I watched this video, or I watched your latest series,’” Creed said, “and they’ll ask me a really deep question about something they kind of know about my life, which is crazy to me, but it feels so heartwarming that someone would listen to that.”
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The Impact
Aside from the connections made to various teams and community members, running such public accounts has also directly affected the lives of the content creators themselves.
“I’ve just learned a ton about the different regions and the players, especially to where it’s forced me to learn, and because I know more, it just enriches my experience as a fan,” Driscoll said.
Creed almost certainly used his social media following to help secure a spot on the VC SuperTeam for the recent Bling Invite tournament. While Creed is a great player, his resume (Team Canada U20, UFA rookie) was a bit lighter compared to some SuperTeam teammates who have had more success at the senior international or club level. His time playing with SuperTeam was mutually beneficial to him and the team. He got to play with and learn from some of the best players in the world, while the team also got some free earned media. “I do acknowledge the opportunities I get,” Creed said. “Am I better, am I as good as some of those players on SuperTeam? Heck no. Am I as good as some people that aren’t on SuperTeam? No, but because I’m putting the work in and other avenues, it also supports that growth…because of my play, playing on SuperTeam and getting better through that, and playing on all these different teams, it also helps my video, so it kind of goes back and forth.”
Watching the SuperTeam games, it is clear that Creed was sometimes a step behind elite teammates like Kaela Helton or Brett Hulsmeyer, but it was not like he was run off the field. As he continues to improve and document his improvement, it is possible that his account literally does help him get better as he legitimately works towards becoming the best in the world. It also builds in accountability. “Genuinely, if I don’t work out or don’t go throw, I get a notification on my phone” Creed said. While Creed might count his fans as followers, he is also getting thousands of accountability buddies.
Following his current trajectory, Creed very well could become the best ultimate player in the world, as his series of Instagram posts indicates. While some critics might point to social media as a distraction, it may actually have enhanced Creed’s career and helped propel him quickly forward.
The Future
While the content this year has been an incredible gift to the ultimate community, there is also a skeptical lingering feeling that it could be too good to be true or too good to stay. Plenty of these accounts have come and gone. After Ciorba sold the account, Discmemes never returned to its level of cultural influence. Accounts like RingerTheUltimate or Frisbee Posting that popped up in the last half decade haven’t posted in over a year. There is something fun and admirable about these accounts, but they do require a time and effort that can take a toll and shouldn’t be taken for granted.
For anyone interested in taking over the collegeultihut account, the current account runner suggested that he would be open to passing it off to someone interested in taking it over for next season. The other accounts might be harder to pry away from their current owners.
Driscoll, for one, is not planning to stop even after the college season. “There are definitely ideas for UFA and for club that are brewing in my mind,” he said. “My goal is just keep doing it, so long as it brings me joy and people enjoy my content, and I’m able to manage a full time job and playing and coaching on top of that.”
Like Driscoll, collegeultihub is looking to expand on a successful first season. “This year I’ve only done D-I Men,” the account runner shared. “So next year I’d like to also do D-I Women’s as well. Before this year, I really didn’t know much about D-I Women’s but I’ve been learning as the season goes on. So next year, I’d like to cover both the D-I divisions.”
One thing that can help creators continue to do so much work with their accounts is monetization tools, which offer some incentive to produce more and better content while also making it more sustainable. “Right now, I’m making money from it,” Creed said. “But it’s not like enough money to live off… or enough money to do a cool event with friends, or enough money to hire a videographer to follow me full-time 24/7, so I’m really excited for to see where it goes. I’m a really achievement driven person, and I think my goals are not for a short term, rather long term.” As McDonnell, AJ Merriman, Decraene and a few others have tried, Creed has the potential and the following to make ultimate into a relatively sustainable full time gig, which would be a dream come true for many.
With a slightly smaller following, Duncan was able to make a few hundred dollars from YouTube, and he too is looking at growing the account. “There’s always little milestones, right?” he said. “So because when I first made the channel within the first year, because obviously people might make those New Year’s resolutions, I just wanted to get to 1,000. I crushed that, got double that. So at least this year, my goal for YouTube is just to get to 4,000 subscribers. I’m almost at 3,000 now, so that’s cool. And then for Instagram, I just spun up Instagram this past year as well, and I wanted to get to 2,000 followers now.”
Creed’s content lives at a different scale. “I’m at 20K now,” he said. “I’m not worried about being like 20, 30K. My goal is a million. I want to be able to show the sport worldwide, for sure.” With goals like that, Creed might change the sport of ultimate, or at least might inspire younger players to work hard and find themselves in the spotlight too. At the very least, even before those lofty goals are considered, these accounts proved that there is room for more ultimate media online.
“It really just is nice that this exists as a proof of concept,” Driscoll said. “It’s cool that I’ve seen a bunch of other accounts pop up, not necessarily because of me – I wouldn’t go that far – but I think the combination of it all, it’s growing exponentially. I’ve had people personally reach out to me and say they’ve created accounts because they’ve seen the proof of concept like Stall 10. Long term, I would just love to see more coverage for the sport; I can only do so much as one person.”
As Nationals comes into focus, more and more attention from the ultimate community will be centered on the one place everyone can gather: social media. Driscoll, Duncan, and collegeultihub will all be on-site in Rockford, Illinois for D-I Nationals making content. While the focus will rightly be on the action on the field and the crowning of this year’s champions, as soon as games are over the focus will shift online and the social media stars of this college season will get their own chance to play.
my apologies to those I left out – I should have followed the classic Seattle Mixtape advice: never list ↩
